Mercedes-Benz Places Binghatti City is the world’s first Mercedes-Benz branded city. This landmark AED 30 billion master-planned community was launched in January 2026 by Binghatti Developers in partnership with Mercedes-Benz Group AG.
Located in Nad Al Sheba near Meydan, Dubai, the project spans over 10 million square feet and is designed as a “city within a city” — a fully integrated urban ecosystem where automotive design philosophy, precision engineering, and residential living converge.
The development comprises 12 residential skyscrapers arranged around the 341-metre Vision Iconic signature tower, offering more than 13,000 residences. Each tower is named after a Mercedes-Benz concept car, including Vision Mercedes-Maybach 6, Vision AVTR, and Vision One-Eleven.
All homes benefit from the “Sensual Purity” design philosophy — neutral palettes, natural materials, Mercedes-Benz graphics, and integrated technology — creating interiors where emotion and intelligence function as one.
Unit Types:
Studio
1 Bedroom
2 Bedroom
3 Bedroom
4 Bedroom
5 Bedroom
Signature Central Park with 12 curated experiences
Grand Promenade with water features and discovery zones
12 exclusive sporting clubs (padel, squash, fencing, archery, pilates)
Family pools, infinity pools, and splash zones
Fully equipped fitness facilities and outdoor training decks
Yoga pods and wellness zones
Ballroom and grand events hall
E-sports lounge and private screening room
Picnic Grove and Meadow Pavilion
Little Marvels children’s zone and Aqua Joy splash area
Retail-activated podium with boutiques and dining
Sports courts and jogging tracks
Landscaped gardens and green corridors
Lobby in each tower
Covered parking
EV-ready mobility infrastructure
Smart home systems in all units
24/7 CCTV security and professional surveillance
World’s First Mercedes-Benz Branded City
This is the world’s first Mercedes-Benz branded city at urban scale, bringing unprecedented brand power and global recognition that ensures long-term value appreciation.
Proven Developer Track Record
Binghatti Developers has a proven track record with Mercedes-Benz Places Dubai (Q4 2026 completion), delivering quality and brand integrity. Learn more about Binghatti’s projects on their official website.
Strategic Location
Nad Al Sheba / Meydan is one of Dubai’s most strategic locations, offering 5–15 minute access to Ras Al Khor Wildlife Sanctuary, Dubai Design District, Business Bay, and Dubai Mall.
Self-Sufficient Urban Ecosystem
This master-planned community features 12 towers and 13,000+ residences, creating a self-sufficient urban ecosystem with retail, wellness, sports, and entertainment integrated on site.
Freehold Ownership with Residency Eligibility
Freehold ownership is available for international buyers with a structured payment plan, making them eligible for UAE residency programs. Check out our guide on UAE residency visa 400k for more details.
Expected Completion: Q2 2028 (three-phase delivery, launched January 2026)
Location: Nad Al Sheba, Meydan, Dubai
Payment Plan: 20/50/30
20% Down Payment
50% During Construction
30% On Completion
Expected Service Charges: approx. 8 – 12 AED/sq.ft (typical for Meydan area)
World’s first Mercedes-Benz branded city at urban scale
12 architecturally synchronized towers named after Mercedes-Benz concept cars
341-metre Vision Iconic signature tower anchoring the development
AED 30 billion investment — one of Dubai’s largest real estate launches
Over 10 million square feet of master-planned community
12 exclusive sporting clubs — the highest number of premium facilities ever introduced by Binghatti
Signature Central Park with 12 curated experiences and Grand Promenade
“Sensual Purity” interiors with Mercedes-Benz graphics, wood, and leather finishes
EV-ready mobility infrastructure integrated throughout the community
5 min to Ras Al Khor Wildlife Sanctuary
8 min to Dubai Design District
10 min to Business Bay
10 min to Dubai Mall & Burj Khalifa
15 min to Dubai International Airport (DXB)
Direct access to Meydan and Nad Al Sheba road network
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